Welcome to The Engine

About
Experience the Future of Revenue Growth, Today
At The Engine, we're revolutionising how tech companies access much-needed expertise. Our agile, high-touch approach empowers you to build and optimise your revenue engine without the burden of long-term overhead.
What Sets Us Apart:
- Fractional Experts: Tailored precisely to your unique needs, eliminating waste
- Outcomes-over-Hours Approach: Designed to tackle your specific challenges and deliver results
- Exclusive Partnerships: Access best-in-class professionals and systems at a fraction of the list cost
Modules
The Power of 5
01
Fractional Leadership
Select a seasoned, high impact GTM leader on a flexible basis, monthly retainer, or long term assignment.
02
Marketing
Go all-in with a comprehensive marketing package that includes strategy, content, social media, website design, SEO, and more.
03
Technology Transformation
We analyse your current tools, identify gaps and inefficiencies, and recommend the ideal solutions to streamline your sales process.
04
Talent
Build a World-Class Sales Team with Expert Recruitment & Onboarding. We prioritise transparency and pass on our partner discounts directly to you, ensuring the most cost-effective solutions. No kickbacks!
05
Targeted Training
Elevate your team with an 8-week program led by globally renowned sales experts.
Meet the Experts
Donna Owen
Founder
As founder of The Engine, Donna drives sales transformation for tech companies. With deep expertise in recruitment and SaaS, she builds predictable revenue streams, transitioning companies from founder-led sales to structured growth. Donna's unique approach blends high-touch consultancy with practical service, setting a new standard for revenue teams.
Chris Ritson
Trainer
Chris runs two businesses dedicated to empowering SDRs and SDR leaders. Through best-selling digital courses, live bootcamps, and specialized training, he helps SDRs hit their quotas and leaders build high-performing teams. Passionate about the SDR community, Chris brings expert guidance and hands-on learning to his clients.
Ashley Knight
Ashley James Recruitment
Recruitment
Ash and team AJ are the go to market recruitment partner for ambitious SaaS companies. Ash placed The Engines founder, Donna, into a Head of Country role with a challenger SaaS vendor and then led the build out of her amazing team, globally right through to exit. Whether you're hiring first boots AE's or from SDR's to VP level, Ash cares, and always delivers.
Kamal Ladwa
Founder, Syun Consulting
Tech Implementation
Kamal is a leading expert in CRM Implementation, Recruitment Technology Consultancy, Data Optimisation and Process Automation.
With a track record of being engaged by over 200 recruitment businesses, Kamal has consistently delivered cutting-edge technology, data and automation solutions that drive growth, streamline operations and enhance efficiency.
His insights, innovative approaches and independent stance, make him a sought-after consultant in the industry.Calum Lyle
Founder, Zest Recruitment
Recruitment
A recruitment professional with over a decade of experience running successful staffing organisations & leading inspiring teams.
Calum is super passionate about getting the best out of everyone he engages with and is on a mission to change the perception of how a recruitment agency serves its people, customers & communities through Zest. Zest is a truly people & purpose-first staffing organisation - focussed on customer experience indicators over financial metrics.
Outside of work - Calum will probably be found exercising, spending time with my wife, Harriet, & french bulldog, Paolo, or cooking / eating / dining out.Oyinkro K
K.OS VISUALS
Content Creation
We Make BOLD Tech Videos worth sharing.
At K.OS VISUALS, we turn complex tech into bold, captivating videos that make your brand stand out, boost awareness, and drive results. Your competitors don't play it safe—why should you?Robert Garner
Abstraction Labs
Web & Software Development
Robert combines his experience across sales, recruitment, talent & software development to lead Abstraction Labs, a digital design agency creating user-centric websites & applications. Robert's work supports a diverse range of businesses in enhancing their online presence and user engagement.
The Engine is revolutionising how technology businesses access top-tier talent and resources. We offer a flexible, high-touch solution for building and optimising your revenue engine
Testimonials
What Our Clients Say
“The Engine's sales training was insightful and engaging, equipping our team with valuable skills and actionable knowledge. The impact was immediate—we saw a noticeable improvement in our approach to client interactions, pipeline management, and overall sales performance. Their expertise, professionalism, and ability to understand our unique needs made a lasting impression. We're grateful for their partnership and highly recommend The Engine to any business looking to elevate their sales capabilities.”
African Fintech
“It's been eye opening working with Donna over the course of this year. We've gone from a scrappy founder led sales function to a growth engine with dedicated sales & customer teams. Before Donna joined, we had something that was working but no formal structure to show the rhyme of reason. As a first-time CRO, often learning by doing, Donna's also been an incredible sounding board as we (& I) have tried to navigate the steep learning curve that is start-up life in the B2B SaaS world! Donna's also gotten properly stuck into the business from day 1, it's felt like we've had another team member as opposed to anything close to fractional. Couldn't recommend Donna & The Engine higher!”
Tom - CRO - HireAra
“If you could put together all the ingredients of a great leader, then the outcome would be Donna. Being a global leader has it's difficulties with time zones, however Donna would alwys make herself available at all hours of the day to be there if required. She would put her team first & go into battle with you on deals to get the outcome needed for both team & business. I would highly recommend Donna to lead a sales team & would welcome the opportunity to work with her again in the future.”
Access Recruitment Group
“From day one we knew we were in safe hands. By day 60, she had won over all my colleagues that spoke with her and it was clear what our decision was going to be. No question was too small, and any that could not be answered on the spot, were answered shortly afterwards, often with a little video. Donna - I'm going to miss our weekly (someimtes daily) calls - your enthusiasm and positivity were only matched by your system knowledge. At no point did it feel like a sale, it was someone genuinely trying to help.”
Rethink Group
“The Engine's sales training was insightful and engaging, equipping our team with valuable skills and actionable knowledge. The impact was immediate—we saw a noticeable improvement in our approach to client interactions, pipeline management, and overall sales performance. Their expertise, professionalism, and ability to understand our unique needs made a lasting impression. We're grateful for their partnership and highly recommend The Engine to any business looking to elevate their sales capabilities.”
African Fintech
“It's been eye opening working with Donna over the course of this year. We've gone from a scrappy founder led sales function to a growth engine with dedicated sales & customer teams. Before Donna joined, we had something that was working but no formal structure to show the rhyme of reason. As a first-time CRO, often learning by doing, Donna's also been an incredible sounding board as we (& I) have tried to navigate the steep learning curve that is start-up life in the B2B SaaS world! Donna's also gotten properly stuck into the business from day 1, it's felt like we've had another team member as opposed to anything close to fractional. Couldn't recommend Donna & The Engine higher!”
Tom - CRO - HireAra
“If you could put together all the ingredients of a great leader, then the outcome would be Donna. Being a global leader has it's difficulties with time zones, however Donna would alwys make herself available at all hours of the day to be there if required. She would put her team first & go into battle with you on deals to get the outcome needed for both team & business. I would highly recommend Donna to lead a sales team & would welcome the opportunity to work with her again in the future.”
Access Recruitment Group
“From day one we knew we were in safe hands. By day 60, she had won over all my colleagues that spoke with her and it was clear what our decision was going to be. No question was too small, and any that could not be answered on the spot, were answered shortly afterwards, often with a little video. Donna - I'm going to miss our weekly (someimtes daily) calls - your enthusiasm and positivity were only matched by your system knowledge. At no point did it feel like a sale, it was someone genuinely trying to help.”
Rethink Group

Work with us
With our fractional experts, bespoke services, and exclusive partnerships, we deliver the growth you need, without the long-term overhead.
Get In Touch
Growth. Accelerated.
- Address
Address
- Bollin House, Bollin Link,
Wilmslow, SK9 1DP - Telephone
Telephone
- 07369 244 460
- Email
Email
- donna@theengine.uk